Tata Motors takes the Jiyo Dilli Festival to the next level

Tata Motors officially launched the anthem for the ongoing Jiyo Dilli Festival on the 9th of March, 2011. The anthem, written and composed by Delhi based rock band Euphoria, led by Dr Palash Sen, was performed live by the band and captures the pulse of the Delhiites and the Jiyo Dilli Festival. The entire song and the Jiyo Dilli ringtone is available for download on www.jiyodilli.com

Mr R Ramakrishnan, VP (Commercial) PCBU also announced Tata Motors’ association with the Delhi Daredevils team as their Official Vehicle Partner by flagging off a host of other activities to cheer the team:

• Signature Campaign - A customized Delhi Daredevils Signature car was flagged off at the event. This car will travel across the markets, malls, colleges and corporate business parks of Delhi and supporters will be given a chance to sign and convey their best wishes to the team.
  
• Test Drive Karo Daredevil Bano Contest - The contest presents customers with the opportunity to meet the Delhi Daredevils, get merchandise or match tickets if they test drive the Manza or Vista at a Tata Motors Showroom.
  
• Online Contests - Supporters can also enter in an online contest on the website www.jiyodilli.com where they can upload their own version of the song or audio/ video - to cheer the Delhi Daredevils and win match tickets.