BUILT TO LAST AND HERE TO STAY

TATA Means Business In A Challenging Economy

With ever soaring costs and increasing pressure on the motor industry, Tata remains confident in their value-for-money vehicles coupled with free service plans and a confident 3 year / 100 000km manufacturer’s backing.

Since the first sale in 2005, Tata now boasts almost 39 000 passenger and light commercial vehicles on South African roads, and close to 50 000 with medium to heavy commercial vehicles included.

A further confident growth sign for the brand is the first ever local assembly-line already underway in the medium to heavy commercial division re-enforcing the message that Tata is here to stay!
Competitively priced, tried and tested on India’s punishing roads, Tata is not only the biggest vehicle brand in India (and India’s favourite), but it also remains the fastest growing motor brand recorded in South Africa (according to NAAMSA figures).

“Successfully marketed as India’s most reliable, dynamic and futuristic manufacturer and built on a value proposition of affordability, without compromising safety, quality or technology, Accordian Investments has already built a very strong Tata footprint in South Africa.”, comments Phonnie Cilliers, Chief Operating Officer of Accordian Investments.

From the outset the Tata promise has been “More Car Per Car” and 3 years later it has been proven to be a promise you can rely on – no matter which Tata you choose to drive.

TATA – MORE CAR PER CAR!

For further information, please contact:
Lee Jarrett
Public Relations Officer
Telephone (011) 398-9015
Email: leej@tatasa.co.za
Fax: 086-678-3339